Nasty Gal CEO Steps Down, But She's Still A #GirlBoss
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SOPHIA AMORUSO has stepped down as the CEO of the company she founded, Nasty Gal, but that doesn't mean she's no longer the #GirlBoss we all know and love.Enlisting the company's current president, Sheree Waterson, as CEO, Amoruso will move into a mentoring role, but will still oversee areas of the business.
"This is a choice that will give our team, and our business, legs," Amoruso explained on the etailer's vlog.And it will give me the freedom to feel that I'm using my talents at my best and highest.And for Sheree, this will unleash her incredible talent and leadership across an organisation that has never been so ready.Creative and brand marketing will continue to report to me, and finance, tech, and HR will report to Sheree along with her existing teams in design, merch, production, and planning."
The author of the best-selling book #GirlBoss as well a retail entrepreneur, Amoruso explained that the new move was inspired by a fellow female retail founder.
"I see this new partnership working very similarly to how my friend Natalie Massenet, the founder of Net-a-Porter, operates," Amoruso explained."She has had a CEO for quite some time, while remaining the founder and executive chairman.Natalie bleeds Net-a-Porter as I bleed Nasty Gal. I want you to know that I'm not going anywhere."
Starting with an eBay store launched in 2006 from her garage, Amoruso pioneered growth that saw Nasty Gal's revenue reach $24 million within five years.The LA-based company now has more than 550,000 customers in over 60 countries worldwide.
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